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First Time Exporter

With declining domestic markets some companies are looking at exporting as a way of maintaining their turnover. If properly executed, exporting certainly offers opportunities for businesses; however setting up a sustainable export programme requires commitment and resources. Too often it is seen as an adjunct to domestic sales, which invariably ends in disappointment and lost opportunity.

To export successfully, resources, processes and structures must be put in place, this First Time Exporter gives participants the knowledge required to prepare their business for exporting. The programme deals with the fundamentals of exporting, with the emphasis on participants acquiring the skills to take the first steps in approaching foreign markets.

Through the programme participants will learn how to identify, assess and rate potential export markets and will put in place policies and procedures to ensure proper delivery of their product/service to their chosen market.